Privacy Policy

1. Information We Collect

We collect information you provide directly to us and information collected automatically when you use our website or services.

Information you provide:

• Full name, email address, phone number, and mailing address
• Date of birth and emergency contact information (for membership enrollment)
• Health and fitness background information you voluntarily share
• Payment information (processed securely through third-party payment processors; we do not store full card numbers)
• Communications you send us via email, phone, or contact forms

Information collected automatically:

• IP address, browser type, and operating system
• Pages visited, time spent on pages, and referring URLs
• Device identifiers and cookie data
• Geographic location (city/state level, derived from IP address)

2. How We Use Your Information

We use the information we collect for the following purposes:

• To process membership enrollments and manage your account
• To communicate with you about classes, schedules, and program updates
• To send promotional offers, newsletters, and fitness content (you may opt out at any time)
• To respond to inquiries, support requests, and free class registrations
• To improve our website, services, and class programming
• To process payments and maintain billing records
• To comply with legal obligations and enforce our policies
• To protect the safety of our members, staff, and facility

3. Sharing of Your Information

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information with:

• Service providers: Payment processors, email marketing platforms, scheduling software, and website hosting providers who assist in our operations under confidentiality agreements
• Legal compliance: When required by law, subpoena, court order, or to protect the rights, property, or safety of Showtime Fitness, our members, or others
• Business transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets, with notice to affected members
• With your consent: For any other purpose with your explicit prior consent

4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience. Types of cookies we use include:

• Essential cookies: Required for the website to function properly
• Analytics cookies: Help us understand how visitors interact with our site (e.g., Google Analytics)
• Marketing cookies: Used to deliver relevant advertisements and track campaign performance

You may disable cookies through your browser settings. Note that disabling certain cookies may affect website functionality.

5. Data Retention

We retain your personal information for as long as your membership is active or as needed to provide services. We may retain certain information for a reasonable period after membership ends to comply with legal obligations, resolve disputes, and enforce our agreements. Financial records are retained in accordance with applicable tax and accounting laws.

6. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information, subject to legal retention requirements
• Opt-out of marketing: Unsubscribe from promotional emails at any time via the unsubscribe link or by contacting us directly
• Data portability: Request your data in a portable format where technically feasible

To exercise any of these rights, contact us at the information provided at the end of this policy.

7. Texas Privacy Rights (TDPSA)

If you are a resident of Texas, you have specific rights under the Texas Data Privacy and Security Act (TDPSA), including the right to access, correct, delete, and obtain a copy of your personal data, and to opt out of the sale or processing of your personal data for targeted advertising. To submit a request, contact us at support@showtimefitness.com. We will respond within 45 days of a verified request, with a possible 45-day extension when reasonably necessary.

8. Children's Privacy

Our services are intended for adults 18 years of age and older. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected information from a child under 13, we will take prompt steps to delete it. If you believe we have collected information from a minor, please contact us immediately.

9. Security

We implement commercially reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, alteration, and disclosure. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security and encourage you to use strong, unique passwords and notify us promptly if you suspect unauthorized access to your account.

10. Third-Party Links

Our website may contain links to third-party websites, including social media platforms (Instagram, Facebook, X). We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal information.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will notify you of material changes by posting the updated policy on our website with a revised "Last Updated" date. Your continued use of our services after any changes constitutes acceptance of the updated policy.

12. Contact Us